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Job Summary

  • Company

    italki​

  • Location

    Shanghai Shanghai, China​

  • Job Type

    Full Time

  • Salary Range

    10,000-15,000 RMB

  • Number to Recruit

    1

  • Job Reference Code

    J2000386

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Social Media Specialist

Shanghai Shanghai, China

About Company:

italki is a global language learning community that connects students and teachers for 1-on-1 online language lessons. At italki, we believe that human interaction and cultural sharing are the best way to become fluent in a foreign language. With over 5 million students and 10,000 high-quality teachers teaching more than 130 languages, italki helps everyone with their personal journey to fluency.


Job Profile:

Introduction
As a Social Media Specialist, you will support the Social Media Manager with daily communication across all Social Media Channels. As a Social Media Specialist, you will be responsible for developing and implementing our Social Media strategy in order to increase our online presence and improve our marketing and sales efforts.


Job Details:

Responsibilities:

Responsibilities
1.Manage existing and new Social Media Channels such as YouTube, Instagram, Facebook, Twitter, Linkedin, Tiktok
2.Write long- and short-form social media messages that attract new users and engage current users
3.Develop a monthly Social Media Editorial calendar aligning with larger Marketing initiatives whilst keeping track of culturally relevant events globally
4.Generate, edit, publish & share content daily
5.Create Content Briefings for Social Media content, review, and approve content. Work closely together with a 6.
6. Graphic Designer and in house videographer
7.Do Community Management across all channels, work closely together with Customer Service Teams
8.Increase brand awareness and Social Media Community Growth through developing high performing campaigns or 9.content pieces across all mentioned channels
10.Identify new Content Creators for our Social Media Channels
11.Support in weekly and monthly analytical reporting of Social Media Performances


Qualifications:

1.Bachelor’s Degree in Marketing, Business, Communications or Social Sciences
2. 2+ years of experience in marketing, influencer management, creative or social media
3. Strong familiarity with the business applications of social media platforms
4. Deep understanding and passion for social media trends & pop-culture
5. Experience working with Social Media Management and Analytic tools such as Later, Hootsuite, Sproutsocial, TweetDeck
6. Professional and organized attitude
7. Understanding of social media metrics; able to interpret the results and take action to increase the effectiveness of social media campaigns
8. Native English speaker

Plus
1.Understanding of any of the following languages is a plus: Portuguese, Spanish, Russian, Arabic, Korean, French, Japanese
2.Passion for languages and language learning
​3.Experience in high tech, software development, education technology industries
4.​Experience in growing and scaling company growth or start-up team experience


Benefit:

Reasons to Join
We are a global business company!
International workspace.
Central, downtown location
Great medical insurance
15 paid personal days per year
Yearly team travel
Travel Benefit
Technology Benefit
Study Benefit
Fitness Benefit
Language learning credits every month
Opportunities for career advancement

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